Winning in the Aftermarket

HBR ARTICLE HIGHLIGHTS

High-margin business

  • done
  • An estimated $1trillion market in the US.

  • done
  • After market service is high margin business. Business earns 45% of gross profit from the aftermarket, being only 24% of revenues.

  • done
  • Customers expectations towards suppliers to respond to requests for help is growing. From 2 days to within 15 minutes or less.

  • done
  • The longer the life of the asset, the more opportunities companies will find down the line (after sales, service business).

  • done
  • Most businesses blindly apply enterprise resource-planning thinking, processes and software solutions to tackle the complexity of support networks. The article argues, that this way doesnt deliver results. The processes and tools that companies use to manufacture goods in a cost-effective manner, don’t work well in the support business.

Tackling Aftermarket Challenges

  • done
  • An after-sales network has to support all the goods a company has sold in the past as well as those it currently makes

  • done
  • They blindly apply enterprise-resource-planning thinking, processes, and software solutions to tackle the complexity of support networks

  • done
  • companies must approach the promises they make as products that they design, price, produce, and deliver to customers in order to generate revenues

  • done
  • companies must design a portfolio of service products. Different customers have different service

  • done
  • companies should visualize a distinctive after-sales services supply chain that delivers service products to customers through a network of resources

A HIGH LEVEL OF SERVICE FOR ONE CUSTOMER MAY NECESSITATE A LOWER LEVEL OF SERVICE FOR ANOTHER - UNLESS

CONTACT US

GETTING STARTED

1

Decide and sign up for Servicelinkr today

2

Upload your products and decide on user interface (we will train your admin person)

3

Produce and print the QR on the product and give your customers immediate access

4

Start tracking kpi’s on the benefits and identify other data sources to upload or integrate – we standby to help you

SERVICELINKR

home

Havneparken 2
7100 Vejle
Denmark

email

Phone no. +45 2290 8440
E-mail: service@servicelinkr.com